Michelle Green is an investment analyst. In researching a company that she follows, she has interviewed the company management. Is this an appropriate source?

A. No. She should be conducting research among their suppliers and customers instead.
B. No. Information from the company management is bound to be biased.
C. Yes. As long as this potentially biased information is balanced with information from other sources, including the company' customers, suppliers, and competitors.

Correct Answer: C

The appropriate source is as long as this potentially biased information is balanced with information from other sources, including the company's customers, suppliers, and competitors.