Ethical and Professional Standards

Reading 1. Ethics and Trust in the Investment Profession

Learning Outcome Statements

c. identify challenges to ethical behavior;

CFA Curriculum, 2020, Volume 1

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Subject 3. Challenges to Ethical Conduct

Challenges to ethical behavior include:

  • the overconfidence bias. Most of us simply assume that we are good people and will therefore make sound ethical decisions. This overconfidence in one's own moral compass can lead to making decisions without serious ethical reflection.

  • situational influences, which are external factors such as environmental or cultural elements. They can motivate individuals to act in their short-term interests without recognizing the long-term risks or consequences for themselves and others. Examples include financial rewards, prestige, and loyalty to employer and colleagues.

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Situational influences include money, bonuses, promotions, prestige and loyalty to employer/colleagues.